In today’s world, entrepreneurs use media to expand and run their businesses. They use all different kinds of media platforms available to market their products and advertise their services. Platforms like social media, cellular marketing, live cast, podcast, videography, photo sharing, blogs, articles, Vlogs etc., are all utilized by leading business entrepreneurs to reach out to masses and deliver the word about their business to them in an interactive, effective and unique manner. Multimedia marketing is seen quite a boom in the business world since the past recent years. It has made waves in the business industry by advertising the ventures in an easy, quick yet very powerful manner. This is the reason why more and more entrepreneurs, whether established or amateur, want to know about multimedia marketing and how they can use it to spread the word about their own business ventures.